F1 Tickets, F1 Promo at Tower Records KLCC

8th January, Kuala Lumpur - Suria KLCC’s Tower Record will be selling more than just music and movies this January. Racing fans can also get tickets for 2007 Formula One Petronas Malaysian Grand Prix at discounted prices with limited edition F1 gifts.

Situated at the Concourse Level of Malaysia’s famous shopping destination, Tower Records will house a special F1 Early Bird Promotion counter where fans can purchase tickets to catch the F1 race in Sepang in April.

Launching the promotion drive today, Sepang International Circuit (SIC) General Manager Datuk Ahmad Mustafa said the programme was part of the circuit’s strategy to secure a full house of 120,000 spectators at the F1 race in Sepang.

“This programme is to promote the current five percent discount being offered for purchases of tickets until 31 January. But, if you purchase it at these early bird counters, you will gain even more,” said Ahmad, adding that the other counters were at KL Tower, Bangsar Village, Menara Maybank and at the Great Eastern Mall in Jalan Ampang.

Under the F1 Early Bird Promotion programme, the first 2,000 ticket purchasers will get limited edition F1 Kits – a special edition lanyard and pair of earplugs – along with their tickets to catch the race live at the circuit.

Sepang will host Round 2 of the 2007 Formula 1 World Championship from 6th to 8th April – three weeks after the opening round in Melbourne Australia.

“With some prominent changes in the drivers line-up especially involving the world’s top two drivers Fernando Alonso and Kimi Raikkonen, there is plenty of excitement and suspense surrounding this year’s race."

“And, with Sepang hosting the second round, it is going even more exciting particularly with all the drivers and teams having shaken off all their pre-season jitters in Melbourne at the opening round,” said Ahmad, who is the event director for the ninth edition of the Malaysian Grand Prix.

Apart from the F1 Early Bird promotion, SIC has also undertaken other promotional drives as well to push ticket sales including the on-line promotion for Citrine tickets, a 50 percent discount for students and the GP Package where fans can enjoy the race at three different areas throughout the three-day event.

In pursuing its target of 120,000 spectators for the race, Ahmad also said that SIC will continue its aggressive international campaign especially for the South East Asia countries of Singapore, Indonesia, Thailand, Brunei and the Philippines.

“For the local market, we will kick off our nationwide F1 roadshow in March with Johor Bahru, Penang and Klang Valley as our key targets,” added Ahmad.

To view the latest news on formula 1, log on to www.malaysiangp.com.my


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